Mars Drinks offers specialty coffees, teas and hot chocolate in conjunction with the Mars Drinks Barista brewers. We developed a variety of promotions supporting distributor sales to consumers. This included illustrating the M&M Mars characters holding the Mars Drinks beverages and electronic devices to developing online programs such as the Tastemaker Challenge. This program challenged consumers to come up with new beverage combinations using 2 or more drink flavors resulting in winning Free coffee for a month. We were charged with creating the logo, landing pages, banner ads and support materials for the workplace consumer.

Ongoing “Mars Drink of the Month” seasonal promotions were designed to support distributor sales throughout the year. These included online promotional banner ads as well as printed sell sheets that the distributors could personalize.